danielford.creative

Wrote and published a blog which attracted 250+ views in the first month. Developed and implemented SEO strategies, addressing 200+ recommendations via HubSpot and SEMrush. Assisted in curating and publishing the monthly newsletter, focusing on enhancing readability and audience engagement. Collaborated across departments to support marketing, product, and sales teams.

Managed a team of 5 designers, led the launch of 6 new product categories, and ensured designs met client briefs and market trends. Tracked performance analytics and generated actionable insights to inform design decisions. Spearheaded in-house training programs to drive innovation and enhance design thinking.

Led over 25 projects, focusing on user-centered design to enhance product usability and conversion. Facilitated new hire recruitment and training. Provided mentorship to new team members, integrating them seamlessly into design processes.

Designed over 500 high-performing assets, contributing to product line expansion and increased customer conversion. Initiated team performance initiatives, boosting design quality and team morale.